Microsoft and Apple Talk Bing on IPhone
Jan 20, 2010 - By Chris Weiss
Ahhh, it must be a bittersweet day for Microsoft. On the one hand, any new business is good business. But on the other hand, the fact that Apple is discussing partnering with its long time rival to combat the greater evil (Google) has got to be a reminder of the slide Microsoft has had in the overall tech landscape.
According to BusinessWeek, Apple and Microsoft are in discussions on a deal to offer Bing as the default search engine of the iPhone, a deal that would certainly help Microsoft to broaden the appeal and recognition of its search engine. The article states that the two companies have been in talks for several weeks.
Google is currently the default search engine on the iPhone, but with competition heating up between the two supercompanies, Bing might be a better choice for Apple. For iPhone users, the change means enduring the small but marked inconvenience of switching over from Bing to Google (unless of course you actually like Bing).
Neither Apple or Microsoft commented on the talks and they don’t appear to be finalized quite yet. [via BusinessWeek]
Thursday, May 27, 2010 12:40PM
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Wednesday, June 23, 2010 9:55AM
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