Accessorizing for Alcoholics: Happy Hour Watch

Got a deep, burning craving for liquor that can barely wait until 5 p.m. each day? Remind yourself of your dire problem with a Happy Hour Watch. This hunk of bulk includes both digital and analog faces. The latter only designates a number for 5 p.m., so that you can always see at a glance how long it is until that magical moment when the Scotch starts flowing.

A little more useful and less disturbing, the watch also includes a built-in bottle opener on the strap buckle–perfect for tailgating, vacations or other occasions where the beer you thought was a twist-off actually requires an opener. Of course, you could just save the $50 for a watch that actually looks good and just get a bottle opener on your keychain (likely as a free giveaway). But then how would you convey to the world your unnatural love of fermented organics?

For all you liquor-lovers that are intrigued rather than apalled, here’s the Happy Hour Watch’s website. Go to town.